Promoting a cannabis business on social media platforms like Facebook and Instagram is a proven strategy to build a business. The challenge for firms promoting their business with Facebook are the rules for what’s allowed have become arbitrary and inconsistent. Facebook has been making it more difficult for enthusiasts to discover cannabis-themed firms, trade groups, […]
Creating an Instagram campaign requires pulling a few marketing levers and understanding how the software works in order to launch a successful Instagram contest. A cool aspect of running an Instagram campaign that you probably have noticed is it doesn’t have as many promotion limitations as other platforms. In this article we have the 7 […]
Looking to improve your Facebook news feed exposure? The more likes, comments, and shares you have on your posts, the more likely your marketing objectives will be obtained. The term to focus on is “increase Facebook thumb engagement”. Facebook Communication It’s now about the Facebook thumb – The thumb is in charge now, and […]
The merging of legacy broadcasting with the Internet continues unabated. Twitter now will provide free, live streaming video of Thursday Night Football to the over 800 Million registered and non-registered users worldwide on the Twitter platform located on mobile phones, tablets, PCs and connected TVs. Results? The first game averaged 243,000 viewers and drew 2.1 […]
Technology Changing the Way We Eat A Silicon Valley-based startup is taking e a slice out of the nearly $40 billion pizza industry by using robots to make pies. The concept of a robot-powered pizza delivery service came from friends and cofounders Julia Collins and Alex Garden, who wanted to make high-quality pizza more affordable. We are starting […]
Earlier is better, Later is not so good – Triggered Emails Re-engage Customers Timing is key to reengaging shoppers who have abandoned shopping carts online. That’s the takeaway from new data which indicates that triggered emails sent earlier in the abandonment process show higher engagement and conversion rates than those sent later in the process. […]
The 411 of Using Keywords for your Website Google searchers use keywords to find content. Businesses create websites around relevant topics. They use keywords to help them rank the content in which searchers find. A keyword is a word or phrase that is a topic of significance. Why Using Keywords is Important for your Wesite
Diane Schwartz of PR News assembled the most annoying saying that are trending. Honestly, I personally feel that to many people are drinking the Kool-Aide. Let’s not re-invent the wheel and let’s also limit the out-of-the-box thinking and review the overused terms and ideas. Banned Words — Still at Large Every year, Lake Superior State University, […]
Where Coffee Aroma & Radio Collide: Flavor Radio Boosts Sales for Dunkin’ Donuts Overview: Dunkin’ Donuts use smell on buses to increase product sales In a move to increase sales in South Korea, donut and coffee retailer Dunkin’ Donuts is installing an ingenious technology into the buses in Seoul that will release coffee aroma into […]
Small business owners across the country can now take advantage of a new business tool to help them compete and grow. The free tool, called SizeUp, helps businesses identify new customers and compare their performance against other businesses in their industry with data collected from hundreds of private and public sources. The tool can be […]